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DATA-DRIVEN MARKETING

Opti-Port helps members develop and execute on effective marketing strategies designed to optimize return.

DIRECT MARKETING

Opti-Port members have access to direct-to-patient marketing in a cost-effective and measurable way, allowing you the ability to track the return on your marketing investments. 

MARKETING MASTERMIND GROUP

An in-depth workshop that brings together marketing managers and directors from Opti-Port member organizations to share best practices for optimizing the marketing of multi-location eye care practices. 

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OPTI-PORT

MARKETING SOLUTIONS

practice_areas

SMARTER MARKETING

As an Opti-Port member, you will have unprecedented access to proven marketing solutions that can help you better target your patients, no matter the size of your organization or the demographics of your audience. Whether you want to provide a more convenient way for patients to schedule an exam or reorder, target email blasts, or simply analyze your current presence in the marketplace, we can help you get the most out of your marketing efforts.

In The News
"You're able to see things that you wouldn't have been able to do with your practice, and you see what's really possible."
KEVIN W.
True Eye Experts

All eye care practices have the same objective when it comes to marketing - to get more footsteps through the door and patients in the chair. But the relatively high cost of traditional marketing, coupled with the challenges of measuring results, keeps many practices from employing effective marketing strategies designed to optimize returns. 

 

Opti-Port partners with National Strategic Group for our members' direct-to-patient marketing needs. Not only does their team know the eye care industry inside and out, but they also offer comprehensive strategies tailored to your business and utilize the latest marketing tools to drive conversions.

To take advantage of the latest innovations in the OPDM program or to explore whether it’s a fit for your practice, please email info@nationalstrategic.com to schedule a strategy session with NSG.

OPTI-PORT

DIRECT MARKETING

Direct Marketing
Mastermind

MARKETING 

MASTERMIND GROUP

Discover the power of collaboration and elevate your marketing prowess at the annual Opti-Port Marketing Mastermind Meeting. Join fellow marketing professionals in an immersive group setting designed to stimulate creativity, provide invaluable education, foster peer accountability, and offer unwavering support. This exclusive event is tailor-made to sharpen your practice's marketing strategies and enhance your personal skill set.


Once a year, we bring together marketing managers and directors from Opti-Port member practices for an intensive day and a half of face-to-face interaction. Immerse yourself in insightful discussions, where you can compare marketing initiatives and explore the most effective methods for acquiring new patients and retaining your existing ones.


During this dynamic workshop, participants will engage in the following activities:

  • Benchmark your marketing metrics against the group's performance to gauge your practice's success.

  • Set powerful goals and craft actionable plans to achieve them, guided by collective wisdom and expertise.

  • Discover innovative marketing tactics to attract new patients, opening up exciting opportunities for growth.

  • And much more!


Don't miss out on this incredible opportunity to propel your marketing efforts to new heights. For further details and registration, kindly reach out to us at marketing@optiport.com.

EXPLORE OPTI-PORT SOLUTIONS

CONTACT

OPTI-PORT

DROP US A LINE

12125 Woodcrest Executive Drive, Suite 100

St. Louis, MO 63141​

Tel:  (314) 743-0781

For any general inquiries, please fill in the following contact form:

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